Pubblicazioni

Battistoni, E., Bonacelli, A., Fronzetti Colladon, A., Schiraldi, M. M. (2013) 'An Analysis of the Effect of Operations Management Practices on Performance', International Journal of Engineering Business Management, vol. 5, no. 44, pp. 1-11

Battistoni, E., Fronzetti Colladon, A., Mercorelli, G. (2013) 'Prominent Determinants of Consumer-Based Brand Equity', International Journal of Engineering Business Management, vol. 5, no. 25, pp. 1-8

Battistoni, E., Fronzetti Colladon, A., Puglia, P. (2014) 'Exploiting the Potential Value of Over-the-Counter Drugs Through Brand Equity: An Analytic Network Process Approach', International Journal of Engineering Business Management, vol. 6, no. 20, pp. 1-9